There are a number of reasons why we use WordPress as the CMS of choice for our smaller websites. Below we detail some of these.

WordPress has a large installed base

• There are over 40 Million websites using WordPress. In fact, 13% of the top websites in the world are built on WordPress. (these statistics come from WordPress.com)
• There are over 900 books listed in Amazon on WordPress, including WordPress for Dummies (a pretty good text for most users), Teach Yourself WordPress, Beginning WordPress, WordPress 24 hour trainer, and others geared for the beginner to the Uber-Geek.
• WordPress is open source and free to use. It has thousands of code warriors writing, testing, and documenting the latest updates.
• Extremely intuitive interface
• Because it has been widely adopted and heavily documented, the number of people competent in providing ongoing support is huge.

Search Results

Google loves to see fresh content. It also loves to see quality content (changing your banner image every week is not an SEO strategy). Google also loves to see order in websites, good tags, semantically written code, and a lot of other terms that make no sense to you. Just know this: WordPress delivers the code in a format that is Google (and Bing and Yahoo) friendly.

WordPress also allows you to create new, meaty content on a regular basis which gives the search engines a reason to come back on a regular basis. An average WordPress site in indexed weekly. A static site just won’t achieve that kind of result.

Empowerment

One of the other reasons we chose WordPress: it allows the client to make updates and edits without needing to contact us. Over and over,we hear from clients that they can’t get their original web designer to return their calls (thanks for all the new business, guys!) or that the firm is too busy to put up the client’s holiday specials and take them down.

What if the client could do that himself? No more €80 maintenance charges. No more scheduling your updates months in advance. Have a handful of last year’s product sitting in the back room you don’t want to inventory next week? Post a a quick blurb about a clearance sale that day, take it down next week. You can do that on your own without having to contact your web designer.

It’s your website and you should be able to update it on your own. At the same time, if you break something, we are here to put it back together. Or, if you  are simply too busy, we are just a phone call away.